B.Sc – Hospital Management -The Tamil Nadu Dr.M.G.R Medical University - The Sankara Nethralaya Academy

The Sankara Nethralaya Academy

(Unit of Medical Research Foundation)

No: 9, Vanagaram Road, Ayanambakkam

Chennai – 600 095, Tamil Nadu, India.

B.Sc – Hospital Management

(Affiliated to The Tamil Nadu Dr.M.G.R Medical University)

 

UG. COURSE STRUCTURE

B.Sc – Hospital Management

 

 

Administrative Board	Course Director Registrar Asst. Registrar Deputy Manager – Admin
Instructors	Programme Coordinator Professor Asst. Professor Lecturer
External Members	Visiting Faculty Adjunct Faculty Guest Speakers

THE TAMIL NADU Dr. M.G.R. MEDICAL UNIVERSITY

CHENNAI-600 032

 

REGULATIONS FOR

BACHELOR OF SCIENCE IN HOSPITAL MANAGEMENT DEGREE COURSE

 

Regulations of the University

 

In exercise of the powers conferred by Section 44 of The Tamil Nadu Dr. M.G.R. Medical University, Chennai , Act, 1987 (Tamil Nadu Act 37 of 1987), the Standing Academic Board of the Tamil Nadu Dr. M.G.R. Medical University, Chennai, hereby makes the following regulations.

 

1. SHORT TITLE AND COMMENCEMENT:

 

These regulations shall be called “THE REGULATIONS FOR THE BACHELOR OF SCIENCE IN HOSPITAL MANAGEMENT DEGREE COURSE OF THE TAMIL NADU Dr. M.G.R. MEDICAL UNIVERSITY, CHENNAI”.

 

They shall come into force from the academic year 2014 – 2015 onwards.

 

The regulation and syllabi are subject to modifications by the Standing Academic Board from time to time.

 

 

2. ELIGIBILITY FOR ADMISSION

 

(a) A Candidates desiring to join the three year programmes leading to the Bachelor of Science in Hospital Management Degree Course should have passed the HSC or equivalent examination with

 

i)                     “A pass with a minimum of 35% marks in each Subjects separately including English for all Categories” (Bus.Maths, Accountancy, Economics preferable)

 

(b) A Candidate shall, at the time of admission, submit to the Head of the Institution, a Certificate of Medical Fitness from an authorized Medical Officer certifying that the Candidate is physically fit to undergo the academic course and does not suffer from any Disability or contagious disease.

 

3. AGE LIMIT FOR ADMISSION:

 

Every candidate should have completed the age of 17 years as on 31st December of the year of admission.

 

4. ELIGIBILITY CERTIFICATE:

 

The candidates who have passed any qualifying examination other than the Higher Secondary Course examination conducted by the Government of Tamil Nadu shall obtain an Eligibility Certificate from the University by remitting the prescribed fees along with the filled in Application Form (which can be downloaded from the University website (web.tnmgrmu.ac.in), Mark Sheet, Transfer Certificate and other relevant documents required by the University before seeking admission to any one of the affiliated Institutions.

 

5. REGISTRATION:

 

A candidate admitted to the Bachelor of Science in Hospital Management Degree Course in any one of the affiliated Institutions of this University shall register his / her name in the prescribed application form for registration duly filled along with the prescribed fee and a declaration in the format, (as in Annexure) to the Controller of Examination of this University through the affiliated Institution within 60 days from the Cut-off date prescribed for Bachelor of Science in Healthcare Management Degree Course for admission.

 

6. DURATION OF THE COURSE:

 

The duration of the Bachelor of Science in Hospital Management Degree course shall be 3 Years (Three Academic Years)

 

7. COMMENCEMENT OF THE COURSE:

 

The course shall commence ordinarily from 1st August of the academic year.

 

8. COMMENCEMENT OF THE EXAMINATIONS:

 

Regular Examinations will commence from 1st August and supplementary Examinations will commence from 1st February.

 

If the date of commencement of the examination falls on Saturday, Sunday or declared Public Holidays, the examination shall begin on the next working day.

 

9. CUT-OFF DATES FOR ADMISSION TO THE EXAMINATION:

 

The Candidates admitted up to 30th September shall be registered to take up their 1st year examination during August of the next year.

 

All kinds of admissions shall be completed on or before 30th September of the academic year. There shall not be any admissions after 30th September even if seats are vacant.

 

10. MEDIUM OF INSTRUCTION:

 

English shall be the medium of instruction for all subjects of study and examinations will be conducted only in English.

 

11. CURRICULUM:

 

The Curriculum and the Syllabi for the course shall be as prescribed by the University from time to time.

 

12. WORKING DAYS IN AN ACADEMIC YEAR:

 

Each academic year shall have a total of 240 working days.

 

13. ATTENDANCE REQUIRED FOR ADMISSION TO EXAMINATIONS:

 

(a)   No candidate shall be permitted to appear for the University examinations, unless he/she attends the course for the prescribed period and produces the necessary certificate of attendance and satisfactory conduct from the Head of the Institution.

 

(b)   Every candidate is required to put in a minimum of 85% of attendance both in theory and practical separately in each subject for admission to the examination.

 

(c)    A candidate lacking in the prescribed attendance in any subject in theory and /or practical shall not be admitted to the entire examination.

 

14. CONDONATION OF LACK OF ATTENDANCE;

 

There shall be not condonation of lack of attendance.

 

15. INTERNAL ASSESSMENT:

 

(a)   A minimum of three written internal assessment examinations shall be conducted in each subject during a year and the average marks of two examinations shall be taken into consideration for the award of internal marks.

 

(b)   A candidate failed in any subject in the University examination shall be provided an opportunity to improve his/her internal assessment marks by conducting a minimum of two examinations in theory separately.

 

16. MARKS QUALIFYING FOR A PASS:

 

A candidate shall be declared to have passed the examination if he/she obtains the following minimum qualifying marks:-

 

50% of Marks in the University Theory Examination.

50% of Marks in the University Project Viva Examination.

50% of Marks in aggregate in Theory, Project, I.A. & Oral.

 

17. MIGRATION / TRANSFER OF CANDIDATES:

 

Migration / Transfer of Candidates from one recognized institution to another recognized institution of this University shall be granted on the following conditions:-

 

a)                  All migrations / transfers are subject to the approval of the Vice-Chancellor.

b)                  Transfer shall be effected only at the beginning of the academic year.

c)                  The transfer application should be sent through proper channel to the Academic Officer within three months of publications of the results or admission to the course.

d)                  Transfers shall be effected during any year of study after fulfillment of the regulations of this University.

e)                  The Vice-Chancellor has been empowered to decide and issue transfer from one college to another college, subject to verification of the vacancy position available in the college without contravention to the statutory rules of the Central Council and such transfers permitted by the University be placed in the Governing Council for information.

f)                   The provision of combination of attendance shall be granted to the transfers for admission to the examination of the University on satisfactory fulfillment of the regulations of this University.

 

18. RE-ADMISSION AFTER BREAK OF STUDY:

 

As per the University common Regulations for Re-admission after break of study for all courses (As approved by the Standing Academic Board in its XXVI Meeting on 16.12.2003).

 

19. VACATION:

**Four Weeks in an academic year. **(It is approved by 43rd SAB dt.19.12.11).

 

20. PATTERN OF QUESTION PAPER FOR UNIVERSITY EXAMINATION:

B.Sc., DEGREE COURSES:

Essay                                 3   x 10   = 30 Marks

Short Notes                       8   x   5   = 40 Marks

Short Answers                   10 x   3   = 30 Marks

 

21.  SCHEME OF EXAMINATION:

Bachelor of Science in Hospital Management Degree Course

First Year:

S.No	Subject Title	IA		Theory		Practical		Viva-voce
		Max	Min	Max	Min	Max	Min	Max	Min
1.	Business Communication	100	50	--	--	--	--	50	25
2.	Essentials of Management and Human Psychology	50	25	100	50	--	--	50	25
3.	Accounting Concepts in Healthcare	50	25	100	50	--	--	50	25
4.	Hospital Planning and Records Management	50	25	100	50	--	--	50	25

 

Second Year:

S.No	Subject Title	IA		Theory		Practical		Viva-voce
		Max	Min	Max	Min	Max	Min	Max	Min
1.	Fundamentals of Computer Application	100	50	--	--	100	50	50	25
2.	Basics of Bio-statistics	50	25	100	50	--	--	50	25
3.	Basics of Community Medicine and Epidemiology	50	25	100	50	--	--	50	25
4.	Medical Equipment and Materials Management	50	25	100	50	--	--	50	25

 

Third Year:

S.No	Subject Title	IA		Theory		Practical / Dissertation		Viva-voce
		Max	Min	Max	Min	Max	Min	Max	Min
1.	Human Resources Management	50	25	100	50	--	--	50	25
2.	Marketing for Healthcare Services	50	25	100	50	--	--	50	25
3.	Hospital Organization and Healthcare Units	100	50	--	--	--	--	50	25
4.	Service Quality Management	50	25	100	50	--	--	50	25
5.	Project Work: Dissertation	--	--	--	--	100	50	100	50

 

PROJECT WORK (DISSERTATION):

 

a)            All candidates admitted to undergo Undergraduate Degree in B.Sc – Healthcare Management shall be assigned a topic for dissertation / Thesis by the head of the concerned Unit and the title of the topics assigned to the candidates be intimated to the University by the Head of the Institution before the end of 2^nd year of the course.

b)            The dissertation / thesis shall be a bound volume of a minimum of 50 pages and not exceeding 100 pages of typed matter excluding certification, acknowledgements, annexure and Bibliography.

c)            3 copies of dissertation shall be submitted three (3) months prior to the commencement of the theory examinations on the prescribed date to the Controller of Examinations of the University.

d)           Two copies are to be submitted as an electronic version of the entire dissertation in a standard C.D. format by mentioning the details and technicalities used in the C.D. format.

e)            The concerned Professors/Readers are to supervise and to see that the dissertations are done properly by utilizing the clinical materials of their own department/institution. The students must learn the design and interpretation of research studies, responsible use of informed consent and research methodology and interpretation of data and statistical analysis. They should seek the help of qualified staff members in the conduct of research. If necessary, they can utilize the facilities in other Institutions. They must learn to use the library and computer based search. This training will help them to develop skills in planning, designing and conduct of research studies.

f)             For Dissertation Marks 150, Viva-voce on Dissertation / Presentation Marks 50 – Minimum mark to pass 100.

Curriculum for B. Sc – Hospital Management

 

First Year

 

PAPER – I: BUSINESS COMMUNICATION

 

Course Objective:

 

1. To understand how communication works and to manage the assumptions more effectively
2. Helps students communicate effectively, appropriately and clearly in all situations.
3. To identify barriers to effective communication and how to overcome them

 

UNIT-I: COMMUNICATION IN BUSINESS – Definition – Process – Barriers of Communication - Systems approach- Forms - Functions and Principles of Communication - communication patterns - interpersonal perception – Types of Communication employed in Business Organization – Importance of Communication

 

UNIT-II: NON-VERBAL AND INTERCULTURAL COMMUNICATION - Importance of non-verbal communication - personal appearance - facial expressions- movement posture – gestures - eye contact –voice - beliefs and customs- worldview and attitude.

 

UNIT–III: ORAL COMMUNICATION - Listening - types and barriers to listening - speaking - planning and audience awareness - persuasion- goals - motivation and hierarchy of needs - attending and conducting interviews-participating in discussions, debates – and conferences - presentation skills- paralinguistic features -fluency development strategies

 

UNIT-IV: BUSINESS CORRESPONDENCE - Business letter - principles of business writing memos -e-mails – agendas- minutes- sales letter- enquiries- orders- letters of complaint claims and adjustments- notice and tenders- circulars- letters of application and résumé.

 

UNIT-V: BUSINESS PROPOSALS AND REPORTS - Project proposals- characteristics and structure- Project reports – types- characteristics,-structure-Appraisal reports – performance appraisal, product appraisal- Process and mechanics of report writing visual aids- abstract - executive summary- recommendation writing- definition of terms.

 

REFERENCE BOOKS:

 

1. Business Communication, N.S. Raghunathan & B. Santhanam – Margham Publications, 2011.
2. Murphy, Herta, Herbert W Hildebrandt, and Jane P Thomas, Effective Business
3. Raman, Meenakhshi, and Prakash Singh, Business Communication. O U P, New Delhi, 2^nd Edition, 2012

PAPER – II: ESSENTIALS OF MANAGEMENT AND HUMAN PSYCHOLOGY

 

Course Objective:

 

1. The purpose of this course is to expose the student to the basic concepts of management
2. To aid the student in understanding how an organization functions, and in understanding the complexity and wide variety of issues managers face in today’s business firms.
3. To make the students knowledgeable on the historical, current, and future issues in management.

 

UNIT-I: INTRODUCTION TO MANAGEMENT - Evolution of Management thoughts – Contribution of Selected Management Thinkers – Various approaches to management – Basic Principles by Henry Fayol & F.W. Taylor – Managing in global environment – Managerial functions – Branches of Management.

 

UNIT-II: PLANNING & ORGANIZING - Importance of planning – Types of planning – decision making process – Approaches to decision making – Factors considered for establishment of Organization – Organizational Hierarchy - Departmentation – Span of Control – Delegation – Centralisation and Decentralisation – Committees – Line and Staff relationships – Recent trends in organisation structures.

 

UNIT-III: STAFFING & CONTROLLING- Process of Recruitment, Selection, Induction Training – Motivation – Leading – Leadership styles and qualities – Communication – process and barriers - Managements control systems – techniques – Types of control – Time Management – Authority & Responsibility – Talent Management – Leadership Concept.

 

UNIT – IV: INTRODUCTION TO PSYCHOLOGY

Definition of Psychology; Historical antecedents of Psychology and trends in the 21st century; Psychology and scientific methods; Psychology in relation to other social sciences and natural sciences; Application of Psychology to societal problems.

UNIT – V: DEVELOPMENT OF HUMAN BEHAVIOUR

Growth and development; Principles of development, Role of genetic and environmental factors in determining human behaviour; Influence of cultural factors in socialization; Life span development - Characteristics, development tasks, promoting psychological well-being across major stages of the life span.

UNIT – VI: THINKING AND PROBLEM SOLVING

Piaget’s theory of cognitive development; Concept formation processes; Information processing, Reasoning and problem solving, Facilitating and hindering factors in problem solving, Methods of problem solving: Creative thinking and fostering creativity; Factors influencing decision making and judgment; Recent trends.

 

REFERENCE BOOKS:

1. Stephen P. Robbins and David A. Decenzo, Fundamentals of Management, Pearson Education, 8th Edition, 2012.
2. Koontz, Essentials of Management, Tata McGraw-Hill, 7th Edition, 2006.
3. Management Principles and Practice, Sakthivel Murugan, New Age Publication
4. Psychology, (Latest Edition). Harcourt Brace Java Publishers, Tokyo.
5. Lahey, B.B.: Psychology: An Introduction, 6th Ed., Tata McGraw Hill, New York, 1965.
6. Mohsin, S.M.: Research Methods in Behavioral Sciences, Orient Longman, Calcutta,1981.

PAPER – III: ACCOUNTING CONCEPTS IN HEALTHCARE

 

Course Objective:

1. To acquire knowledge of internal accounting system, cost classification, cost behaviour, cost volume profit analysis, budget and variance analysis in decision making.
2. To make students to apply cost relationship for analysis, use costs in pricing and decision making.

 

UNIT-I: FINANCIAL ACCOUNTING - Introduction to Financial, Cost and Management Accounting- Generally accepted accounting principles, Conventions and Concepts- Balance sheet and related concepts- Profit and Loss account and related concepts - Introduction to inflation accounting- Introduction to human resources accounting.

 

UNIT-II: COMPANY ACCOUNTS - Meaning of Company -Maintenance of Books of Account- Statutory Books- Profit or Loss Prior to incorporation- Final Accounts of Company. Employees stock option- Buy back of securities.

 

UNIT-III: ANALYSIS OF FINANCIAL STATEMENTS - Analysis of financial statements – Financial ratio analysis, cash flow (as per Accounting Standard 3) and funds flow statement analysis.

 

UNIT-IV: COST ACCOUNTING - Cost Accounts - Classification of manufacturing costs - Accounting for manufacturing costs. Cost Accounting Systems: Job order costing - Process costing- Activity Based Costing. Costing and the value chain- Target costing

 

UNIT-V: MANAGEMENT ACCOUNTING - Marginal costing including decision making- Budgetary Control & Variance Analysis - Standard cost system.

 

REFERENCE BOOKS:

1. Financial and Management Accounting – T.S.Reddy & Hariprasad Reddy, Margham Publication
2. M.Y.Khan & P.K.Jain, Management Accounting, Tata McGraw Hill, 5th edition, 2009.
3. R.Narayanaswamy, Financial Accounting – A managerial perspective, PHI Learning, New Delhi, 4th edition, 2011.

 

PAPER – IV: HOSPITAL PLANNING AND RECORDS MANAGEMENT

 

Course Objective:

1. To understand services in hospitals, Managing Front office operations in hospitals, Record Keeping, Waste disposal management, Pharmacy and ICU maintenance.
2. To have a clear view on Hospital Systems in India, Emergency Communication System in Hospitals, Maintenance of Patient Records, Laboratory Accreditation Procedure.

 

UNIT-I: INTRODUCTION - Functional areas in hospital services management – Difference types of hospital services – Human capital in hospitals- Specific characteristics of hospital services- Principles of hospital planning and execution-Government – Private – Corporate and public hospital systems in India.

 

UNIT-II: MANAGING FRONT OFFICE - Front office –Administration of outpatient and inpatient –Emergency services in hospital-Communication system – Admission and discharge procedures.

 

UNIT-III: LABORATORY SERVICES AND HOUSE KEEPING - Need for managing laboratories- Classification, functions and management of laboratories – Accreditation of laboratory procedure and process – Case studies. Sanitation of hospital environment- Basic and special cleaning –Odour control Waste disposal –Safety – Pest control- Interior decoration – outsourcing hospital housekeeping services.

 

UNIT-IV: PHARMACY AND INTENSIVE CARE - Location, layout and functions duties of Chief pharmacist – Equipment and facilities – Pricing –Drug information centre. Types of ICU – Functions and Objective – Daily Scheduling –Safety issues and other problems – Major responsibilities of nursing service – Relationship with non- nursing personnel

 

UNIT-V: RECORDS MANAGEMENT - Significance of record keeping- Types of medical records – Management – Medical statistics – Materials records –Creation and

management of patient records and personnel records – Discharge records – Legal and

other operational records- Automated hospital services management solution.

 

UNIT-VI: CLASSIFICATION & APPLICATION:  International classification of diseases, Bar coding & its application in medicine & Hospital Services - Role of Medical record department in Medical Audit & legal system (consumer protection Act) Medico legal cases.

 

REFERENCE BOOKS:

1. Goel, S.L and Kumar, Hospital Supportive Services Deep and Deep Publications, New Delhi, 2004.
2. Hospital Administration and Planning, Dr.A.G.Chandrokar, Paras Publishing, Hyderabad
3. Syed Amin Tabish Hospital and Health Services Administration Jaypee Brothers Medical Publishers, New Delhi, 2001.
4. G. D. Kunders Designing for Total Quality in Healthcare Prism Books Pvt., Ltd, Bangalore,2004.
5. Medical Record Management by Edna K. Huffman Published August 1994 by Physicians' Record Company
6. Organization and Management of Medical Records, T.Keshava Rao, Jaypee Bros Publishers

 

Second Year

 

PAPER – I: FUNDAMENTALS OF COMPUTER APPLICATION

 

Course Objective:

1. To understand about Information Technology and Information systems used in business
2. To better understand the data base management to make effectiveness to the service

 

UNIT I INTRODUCTION - Data, Information, Intelligence, Information Technology, Information System, evolution, types based on functions and hierarchy, Functional Information Systems, DSS, EIS, KMS, GIS, International Information System.

 

UNIT II SYSTEMS ANALYSIS AND DESIGN - Systems development methodologies, Systems Analysis and Design Tools – System flow chart, Decision table, DFD, ER, Object oriented Analysis and Design, UML diagram.

 

UNIT III DATABASE MANAGEMENT SYSTEMS - DBMS – HDBMS, NDBMS, RDBMS, OODBMS, Query Processing, SQL, Concurrency Management, Data warehousing and Data Mart

 

UNIT IV SECURITY, CONTROL AND REPORTING - Security, Testing, Error detection, Controls, IS Vulnerability, Disaster Management, Computer Crimes, Securing the Web, Intranets and Wireless Networks, Software Audit, Ethics in IT, User Interface and reporting.

 

UNIT V NEW IT INITIATIVES - Role of information management in ERP, e-business, egovernance, Data Mining, Business Intelligence, Pervasive Computing, Cloud computing, CMM.

 

REFERENCE BOOKS:

1. Robert Schultheis and Mary Summer, Management Information Systems – The Managers View, Tata McGraw Hill, 2008.
2. Kenneth C. Laudon and Jane Price Laudon, Management Information Systems – Managing the digital firm, PHI Learning / Pearson Education, PHI, Asia, 2002.
3. Gordon Davis, Management Information System: Conceptual Foundations, Structure and Development, Tata McGraw Hill, 7th edition, 2006.
4. James O Brien, Management Information Systems – Managing Information Technology in the E-business enterprise, Tata McGraw Hill, 2010.

PAPER – II: BASICS OF BIO- STATISTICS

 

Course Objective:

1. To understand and communicate statistical findings, to learn to apply statistical tools to solve managerial questions
2. To learn to critically assess statistical designs and methods
3. To think critically about the data arising in management environments

 

UNIT I PROBABILITY - Basic definitions and rules for probability, conditional probability, independent of events, Baye’s Theorem, random variables, Probability distributions: Binomial, Poisson, Uniform and Normal Distributions.

 

UNIT II SAMPLING DISTRIBUTION AND ESTIMATION - Introduction to sampling distributions, sampling techniques, sampling distribution of mean and proportion, application of central limit theorem. Estimation: Point and Interval estimates for population parameters of large sample and small samples, determining the sample size.

 

UNIT III TESTING OF HYPOTHESIS - Hypothesis testing: one sample and two samples tests for means and proportions of large samples (z-test), one sample and two sample tests for means of small samples (t-test), F-test for two sample standard deviations.

 

UNIT IV NON-PARAMETRIC METHODS - Sign test for paired data. Rank sum test: Mann – Whitney U test and Kruskal Wallis test. One sample run test, Rank correlation. Chisquare tests for independence of attributes and goodness of fit.

 

UNIT V CORRELATION, REGRESSION AND TIME SERIES ANALYSIS – Correlation analysis, estimation of regression line. Time series analysis: Variations in time series, trend analysis, cyclical variations, seasonal variations and irregular variations.

 

REFERENCE BOOKS:

1. Levin R.I. and Rubin D.S., “Statistics for management”, 7th edition, Prentice Hall of India Pvt. Ltd., New Delhi, 2001.
2. Anderson D.R., Sweeney D.J. and Williams T.A., “Statistics for business and economics”, 8^th edition, Thomson (South – Western) Asia Pte. Ltd., Singapore, 2010.
3. Hooda R.P., “Statistics for Business and Economics”, 2nd edition, Macmillan India Ltd., 2010.
4. Morse L.B., “Statistics for Business and Economics”, HarperCollins college Publishers, New York, 1994.

PAPER – III: BASICS OF COMMUNITY MEDICINE AND EPIDEMIOLOGY

 

UNIT – I: EPIDEMIOLOGY: History; definition; Epidemiological approach. Investigation of an epidemic out break of disease. Basic measures in epidemiology; measurement of mortality , morbidity, disability, natality; characteristics of diseases and Health care facilities of an epidemic out

 

UNIT – II: SOCIETY AND HEALTH: Community and Health, Concept of health, definition & concepts, Determinants of health, Sociology of health Health in developing countries, Health transition & Health seeking Behaviour, Health information & Communication, Health and environment: Sanitation and Pollution, Health economics “ ways of measuring health”; .

 

UNIT-III: HEALTH CARE DELIVERY SYSTEM:

At National and State levels; comprehensive health care models of community health; Mental hygiene movement; Assessing community Health needs; Health Delivery system, Primary Health Care

 

UNIT – IV: STRUCTURE OF HEALTH SERVICE: Evolution of health care system – five year plans - recommendation of committees (Bhore, Mudaliar, Chadah, Mukerjee, Kartar Singh, Tungalwala Committee) – development of rural health service in India – Administration of health care service In India – Administration of health care service at central, state and municipal level – decentralized block level institutes - Primary health centers – Changing concepts and phases in health care.

 

UNIT – V: NATIONAL HEALTH PROGRAMMES: Organisation and function of various National Health Programmes – Health planning in India- Introduction – Development planning in India - National Health Services

 

REFERENCE BOOKS:

1.      Epidemiology  in  Health  Services  Management,  (1984) - G.E.Alan Dever, Asper publication. In Gaithersburg, Marylad

2.      Control  of  hospitals infection  -  A  practical  handbook,  (1997),   3^rd edition - G.A.J.  Ayliffe,  E.J.L.   Lawbury, A.N.Geddes, J.D. Willians, Chapman & Hall Medical Chennai.

3.      Oxford Textbook of Public Health, Vol.3

4.      Textbook of Preventive & social Medicine, (1997) 15^th edition - J.E. Park

 

PAPER – IV: MEDICAL EQUIPMENT AND MATERIAL MANAGEMENT

 

Course Objective:

1. Subject is intended to cover the Operations and Maintenance aspects with reference to minimum Utilization of resources in a hospital.
2. To provide clear understanding on advanced technology in diagnostics and Therapeutics, Quality control applications in Hospital

3.      To explain various, purchase procedures, methods of inventory control and other inventory systems.

4.      To make students to manage inventories in Hospitals

 

UNIT I INTRODUCTION TO MEDICAL EQUIPMENT - List of common medical equipments, Justification of purchase proposal, hospital need assessment, Equipment selection guideline, estimation of cost and planning, purchase, installation,

commissioning, Replacement and buy back policy, International and indigenous

standards

 

UNIT II TECHNOLOGY MANAGEMENT IN HOSPITALS - Evolution of technology in hospitals, advanced technology in diagnostics and therapeutics, telemedicine concepts and applications, artificial intelligence and robotics in Healthcare.

 

UNIT III MAINTENANCE MANAGEMENT - Objectives, types of maintenance systems, equipment maintenance, quality and reliability, equipment history and documents, maintenance planning, maintenance information system, maintenance and monitoring of biomedical equipments, predictive maintenance, equipment availability, spares management, replacement policy, depreciation and loss of value, economic life, costing, cost of standby, maintenance in hospital. Bio-Medical Technology, application in hospital environment, calibration tests, maintenance features, hazards.

 

UNIT IV: INTRODUCTION TO MATERIAL MANAGEMENT: Materials requirement, planning, classification of materials – Need for integrate – concept, definition and scope - Advantages of integrated material management concept - Organisation - Based on commodities - based on function. Inter- departmental Relationships - Material planning and Budgeting. ABC Analysis – codification and standardization – source selection – vendor rating – make or buy decision - Lease against buying.

 

UNIT V: PURCHASE MANAGEMENT: Purchase Management – Negotiations - Purchase systems material requisition. Purchase order – limited tender - open tenders - comparative statement - follow up, purchase orders, purchase of capital items - pay back period approach – Return on Investment– Internal rate of return - discounted cash flow method.

 

UNIT VI: MANAGING STORES: Stores Management – functions of stores – Location and layout - Definition of inventory - need for inventory – store systems & procedure -goods received note. Store Receipt voucher, Bincard - stores issue voucher discrepancy. Stores Accounting and stock verification – LIFO – FIFI Average price method - obsolescence, surplus and scrap management – EOQ – Practical inventory systems - safety stock P system and Q system & IT . computers in Material Management Application of Material Management An Integrated Approach.

REFERENCE BOOKS:

1. Barry, Jay Hazier, Principles of Operations Management, Prentice Hall, New Jersey, 9th edition, 2013.
2. Medical Technology, application in hospital environment, calibration tests, maintenance of hazards Srinivasan A.V. (ed), Managing a modern hospital, Chapters 12, Response Books, New Delhi,
3. Roger G., Operations Management - Decision Making in Operations Function, RawHill, New Delhi,1993.

 

Third Year

 

PAPER – I: HUMAN RESOURCES MANAGEMENT

 

Course Objective:

1. To understand the organizations and HR practices in today’s set-up
2. To develop people with various training skills
3. To make understand the employee working conditions

 

UNIT I PERCEPTIVE IN HUMAN RESOURCE MANAGEMENT - Evolution of human resource management – The importance of the human factor – Objectives of human resource management – Inclusive growth and affirmative action -Role of human resource manager – Human resource policies – Computer applications in human resource management – Human resource accounting and audit.

 

UNIT II THE CONCEPT OF BEST FIT EMPLOYEE - Importance of Human Resource Planning – Forecasting human resource requirement – Internal and External sources. Selection process screening – Tests - Validation – Interview - Medical examination – Recruitment introduction – Importance – Practices – Socialization benefits.

 

UNIT III TRAINING AND EXECUTIVE DEVELOPMENT - Types of training methods purpose benefits resistance. Executive development programmes – Common practices - Benefits – Self development – Knowledge management.

 

UNIT IV SUSTAINING EMPLOYEE INTEREST - Compensation plan – Reward – Motivation – Theories of motivation – Career management – Development of mentor –Protégé relationships.

 

UNIT V PERFORMANCE EVALUATION AND CONTROL PROCESS - Method of performance evaluation – Feedback – Industry practices. Promotion, Demotion, Transfer and Separation – Implication of job change. The control process – Importance – Methods – Requirement of effective control systems grievances – Causes – Implications – Redressal methods.

 

REFERENCE BOOKS:

1. Mamoria C.B. and Mamoria S. Personnel Management, Himalaya Publishing Company, 5th edition, 2011
2. Bernadin , Human Resource Management ,Tata Mcgraw Hill ,6th edition 2012.
3. Eugence Mckenna and Nic Beach, Human Resource Management, Pearson Education Limited, 2nd edition, 2008.
4. Wayne Cascio, Managing Human Resource, McGraw Hill, 8th edition, 2009.

 

 

PAPER – II: MARKETING FOR HEALTHCARE SERVICES

 

Course Objective:

1. To understand about Marketing concepts, Marketing Strategies, Buyer Behaviour, and Marketing Trends.
2. To better formulate students familiar with Marketing Strategies, Customer Relationships and Enhanced Advertising of Products.

 

UNIT I INTRODUCTION - Marketing – Definitions - Conceptual frame work – Marketing environment: Internal and External - Marketing interface with other functional areas – Production, Finance, Human Relations Management, Information System. Marketing in global environment – Prospects and Challenges.

 

UNIT II MARKETING STRATEGY - Marketing strategy formulations – Key Drivers of Marketing Strategies - Strategies for Industrial Marketing – Consumer Marketing –– Services marketing – Competitor analysis - Analysis of consumer and industrial markets – Strategic Marketing Mix components.

 

UNIT III MARKETING MIX DECISIONS - Product planning and development – Product life cycle – New product Development and Management – Market Segmentation – Targeting and Positioning – Channel Management – Advertising and sales promotions – Pricing Objectives, Policies and methods.

 

UNIT IV BUYER BEHAVIOUR - Understanding industrial and individual buyer behavior - Influencing factors – Buyer Behaviour Models – Online buyer behaviour - Building and measuring customer satisfaction – Customer relationships management – Customer acquisition, Retaining, Defection.

 

UNIT V MARKETING RESEARCH & TRENDS IN MARKETING

Marketing Information System – Research Process – Concepts and applications: Product – Advertising – Promotion – Consumer Behaviour – Retail research – Customer driven organizations - Cause related marketing - Ethics in marketing –Online marketing trends.

 

REFERENCE BOOKS:

1. Philip Kortler and Kevin Lane, Marketing Management, PHI 13th Edition, 2008
2. Paul Baisen et al, Marketing, Oxford University Press, 13th edition, 2008.
3. Duglas, J. Darymple, Marketing Management, John Wiley & Sons, 7th edition, 2008.
4. Boyd Walker, Marketing Management, McGraw Hill, 5th edition, 2006.

PAPER – III: HOSPITAL ORGANIZATION AND HEALTHCARE UNITS

 

Course Objectives:

1.      Understand the structure and functions of different departments of a hospital and health care organization.

2.      Developing skills in planning, building and managing hospitals and health care.

3.      Application of the concepts and techniques of Modern Management in different health care units.

 

UNIT I – INTRODUCTION : Concept of Hospitals - Planning and Design of a Hospital (Building & Physical Layout) - space Required for Separate Functions - Different types of Hospitals - Problems and constrains in different type of Hospitals - History of Hospital Development - Departmentation and organization structure of different types of hospitals.

 

UNIT II - DEPARTMENTATION IN HOSPITAL : Organization - Structure - Vertical & Horizontal - Clinical & Non - clinical - supportive & Ancillary Service Departments.

 

UNIT III -  MANAGEMENT AND ORGANIZATION OF CLINICAL SERVICES : Organization and Administration of various clinical services - Outpatient service - Inpatient Services - Emergency Services - Operation Theater - ICUs - super Specialty Service including their utilization study - Nursing Care and Ward Management.

 

UNIT IV - PLANNING & ORGANIZATION OF SUPPORT SERVICES : Imaging - CSSD - Laboratory - Blood Bank - diet - Medical Records - Mortuary - Pharmacy - Admission and Discharge Procedure - Billing Procedure - Bio Medical Equipments Planning.

 

UNIT V - ORGANIZATION AND MANAGEMENT OF UTILITY SERVICES : Organizing and Managing Facility Support Services - Laundry - Housekeeping - Pest control managing the Estate (Hospital Security) - Recent trends in disaster Management - Hospital Engineering Services (Plumbing, electricity, Civil, A/c, Lifts)- Ambulance Service.

 

PAPER – IV: SERVICE QUALITY MANAGEMENT

 

Course Objective:

1. To learn the quality philosophies and tools in the services perspective
2. To apply quality philosophies and tools in health services

 

UNIT I:   INTRODUCTION TO QUALITY MANAGEMENT - Quality – vision, mission and policy statements. Customer Focus - Part of Customer focus – customer perception of quality, Translating needs into requirements, customer retention. Dimensions of service quality. Cost of services quality.

 

UNIT II: CONCEPTS OF SERVICES QUALITY - Definitions of Service Quality and its Significance -Measuring Service Quality -Service Quality Gap Model - Service Quality Standards - Strategies for Improving Service Quality - Monitoring Service Quality. Concepts of Quality circle, Japanese 5S principles applicable to services.

 

UNIT III : APPLYING STATISTICAL PROCESS CONTROL TO SERVICES – Statistical process control (SPC) – application of SPC to services. Six sigma for services. Reliability concepts – definitions, reliability in series and parallel, product life characteristics curve. Business process Improvement (BPI) – principles, applications, process, benefits and limitations.

 

UNIT IV:  TOOLS AND TECHNIQUES FOR SERVICE QUALITY - Quality functions development (QFD) – Benefits, Voice of customer, information organization, House of quality (HOQ), building a HOQ, QFD process. Applying the seven old and new tools for service quality. Bench marking in services.

 

UNIT V: QUALITY SYSTEMS IMPLEMENTATION FOR SERVICES - ISO certification for services – quality management systems – guidelines for performance improvements. Quality Audits – Walkthrough audits. TQM culture –Leadership, quality council, employee involvement, motivation, empowerment, recognition and reward – TQM framework, benefits, awareness and obstacles.

 

REFERENCES BOOKS:

1. Shridhara Bhat K, Total Quality Management – Text and Cases, Himalaya Publishing House, First Edition 2002.
2. Valarie A Zeithmal and Parasuraman, Service Quality, Marketing Science Institute, Massachusetts.
3. M. Raghavachari & KV Ramani, Delivering Service Quality: Managerial Challenges for 21^st Century, Macmillan Publishers India, Third Edition 2011.